SEO Content Types & Examples

Types of SEO Content You Can Order With CONTENTAMIGO

If you are not sure what type of content you should order, see the explanations below.

Content Type Table

TYPEFUNNEL STAGEINTENTMAIN GOALBUSINESS
Blog ArticleTop-MiddleInformationalEducate Readers On a TopiceCommerce or Online Only + Local Business
Service PageMiddle-BottomCommercialExplain Details of a Service Being OfferedLocal Business
Location PageMiddle-BottomCommercialTell About a Business’ Physical LocationLocal Business
Service-Area PageMiddle-BottomCommercialTell About a Business’ Service-AreaLocal Business
Product PageMiddle-BottomCommercialShow Off a Product for SaleeCommerce or Online Only
Product Category PageMiddle-BottomCommercialShow Off Products of a Certain Category for SaleeCommerce or Online Only

SEO Content Types

Blog Articles

What Is a Blog Article?

A blog post is a type of article that is published on a website in the blog section. A blog article now-a-days is pretty much an informational guide on a topic of your choice. Sometimes blog articles are called “blogs” or “posts”.

Blog articles can be written about anything, but they usually focus on topics that the site owner has expertise in.

See example here.

Example: An HVAC company would have separate blog articles for:

  • How to Change an AC Filter
  • Does the REME HALO Actually Work?
  • How to Save Money on Your Electric Bill

We recommend creating blog articles for “top of the funnel” and “middle of the funnel” audiences.

Service Pages

What Is a Service Page?

A service page is a dedicated page about a specific service that a business offers. For example, if you are a local business you should have a dedicated page on each service that you offer. This gives the site the opportunity to rank for all the services that they offer.

See example here.

Example: An HVAC company would have separate pages for:

  • AC Repair
  • AC Installation
  • Heater / Furnace Repair
  • Duct Cleaning
  • Air Purification Systems

Location Pages

What Is a Location Page?

A location page is a dedicated page about a specific business location. For example, if you are a local business you should have a dedicated page for each location that you have a physical office in. This gives the site the opportunity to rank for all the locations that they have locations in.

Example: An HVAC company would have separate pages for each office location:

  • Tampa, FL
  • St. Pete, FL
  • Clearwater, FL

Service-Area Pages

What Is a Service-Area Page?

A service-area page is a dedicated page about a specific location that the business services, but does not have a physical office in. For example, if you are a local business you should have a dedicated page for each service-area that you travel to for work. This gives the site the opportunity to rank for all the locations that they service.

See example here.

Example: An HVAC company would have separate pages for each service-area:

  • Tampa, FL
  • St. Pete, FL
  • Clearwater, FL

eCommerce Content Types

Product Pages (eCommerce)

What Is a Product Page?

A product page is a page on a site that is dedicated to one certain product that is being offered. The product page will go into detail on what the product is about, it’s specifications, pricing, reviews, shipping speed, etc.

Product pages should always allow for the user to purchase the product directly from the product page via a “checkout” or “shopping cart” experience.

Example: An eCommerce company would have separate product pages for:

  • Stainless Steel Water Bottle
  • Unisex Curry Flow 9 Basketball Shoes (Steph Curry with the shot!)

Product Category Pages (eCommerce)

What Is a Product Category Page?

A product category page is a page that lives “above” your product pages as a “parent” page. It lists a group of products related to product category. It also helps users to find specific products they are looking for.

Example: An eCommerce company would have separate product category pages for:

  • Women’s Pants
  • Women’s Shorts
  • Men’s Pants
  • Women’s Shirts

And each of these product category pages would list all products that belong to this category.

What’s Included With Each Piece of Content

  • Keyword Intent Analysis
  • SERP Analysis
  • Topic Research
  • Plagiarism Check
  • SEO Recommendations
    • Page Title
    • Meta Description
    • URL
    • Headings
    • Internal Links + Anchor Text (if applicable)
    • External Links
  • Content Brief (See example here)
  • Content Writing
  • 10 Business Day Turnaround

FAQs

Who Writes Your Content?

At this time, all content is written by writers from the United States and Canada. Some are generalists and some are subject matter experts.

You can choose whether you’d like your content to be written by a generalist or a subject matter expert by slecting one of the options below. Of course, it costs more for a subject matter expert.

What Topics or Keywords Should I Target?

After you place your order, you’ll have the opportunity to fill out an intake form where you can tell us what keywords you want to target with each service page.

If you’re not sure what keywords to target, we can help! Just tell what service the service page should be about (Examples: AC Repair, Family Lawyer, Dog Neutering, etc.) and if you are targeting a certain location.

What If I Just Need Content Briefs?

If you only need Content Briefs for a list of keywords that you can hand off to your own writers, then we recommend taking a look at our Content Brief services. COMING SOON!!!