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What Are Content Briefs?
Creating a Content Brief can help you plan your content. This document gives an overview of what type of content you’ll be creating and what it should cover.
It’s a helpful tool for content creators because it essentially contains instructions for creating the content. Without a Content Brief, your content may turn out very poor or off-topic.
It’s even better if the Content Brief includes instructions for the writer and instructions for whoever uploads the content.
What Should a Content Brief Include?
A Content Brief should include the following information:
- Content Type
- Word Count
- Target Keyword
- Related Keywords
- Client Notes
- Content Outline
- SEO Recommendations
Content Brief Examples
If you’d like to see what our Content Briefs look like, you can take a look here.